Services
WE’s expertise and capabilities: public relations, brand purpose, integrated communications and more
In this world of rapidly evolving technology, increased customer expectations and thriving digital communications, every brand is in motion. To shift perceptions, stir emotions and incite action, brand stories must rise above the noise. Our purpose is to use our gift of communications to move people to positive action in the world. Our approach is guided by four pillars.
purpose
From day one, WE has put people and purpose at its heart. Today we specialise in helping brands share their purpose with the world.
Transformation
We believe that technology can change the world for the better, and we’ve been telling human stories about tech for more than 30 years.
Data & Insights
Actionable insights are the backbone of any brand’s story. WE operates at the cross-section of data and expert intuition.
Creative
We build creative that solves your customers’ problems and reaches their hearts — content, social and creative that’s truly human to the core.
WE CAPABILITIES AND SERVICES
Corporate Reputation & Brand Purpose
Ground corporate communications in a singular purpose, positive action and bold leadership.
Insights
& Analytics
Listen, understand and evaluate audiences, markets and opportunities, inform and optimise work.
Digital Experience Technology
Data-led creative, social, content strategy and planning leading to real transformation.
Crisis & Issues Management
Crisis preparedness, issues management and brand reputation.
Media
Relations
Influencer engagement, relationship building, narrative development and media training.
Product
Campaigns
Positioning and messaging, market entry, category creation, campaign strategy, user case studies, event development and execution.
Direct to Consumer
Audience-focused campaigns, pop culture interceptions, events, influencer and celebrity strategy and execution.
Public Affairs
Policymaker engagement, outcome-driven news and advocacy.
Influencer Communications
Corporate affairs, stakeholder and influencer engagement, and transformational storytelling.
CEO & Executive Communications
Platform development, vision and thought leadership, storytelling, and social and events strategy.
Financial Communications
Investor engagement, transactions and investments, and corporate governance
Employee Engagement
Building and evolving culture, internal marketing campaigns and change management.
